Final previews for Rocksteady’s upcoming action game, Suicide Squad: Kill the Justice, have been muted at best, with knives appearing in several major outlets. This lukewarm reception seemed to dampen the game’s marketing momentum, and the powers that be at Warner Bros. An unconventional and seemingly unprecedented decision to prematurely lift the non-disclosure agreement binding on players in November’s closed alpha test.
Advertise on TwitterRocksteady encouraged players who participated to share their own experiences with the game. It’s a risky move, but the developer has created a digital Bat-Signal, broadcasting an open call to action: “To the wonderful players who have experienced the game, please feel free to speak and write about your gaming experience.”
To be clear, what Rocksteady wants to do is talk and write about Suicide Squad only, with the studio noting that other terms of the NDA still apply: “Players may not post photos or videos from closed alpha testing.”
To be fair to Rocksteady, we’ve seen some positive responses from participants Float around And many more below advertisementSo this gambit might pay off. Of course, there are a lot of negative thoughts floating around as well, so they may all appear in the wash.